Sensory Evaluation

感官評價
感知科學
計量感知


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這次大陸的毒奶粉真是嚇死人了, 連金車都受到波及了

"The human being as measurement instrument"

Sensory analysis is a technique that grew fast over the last years and that uses the human senses to characterize a product.

To evaluate the softness of a chocolate or the sweetness of an orange juice, the bitterness of a coffee or the liking of a package over another one, to determine when a door noise becomes unpleasant or which skin cream out of several is the easiest to spread, groups of persons are asked to transmit the information they get from their senses. The human being becomes a measurement instrument asked to quantify, compare, or score during tests what he has felt when observing, tasting, smelling, touching, or listening to different stimuli. He is at the heart of the system that has to designate and follow the ideal product.To yield precise results, this approach, based on the collection and computation of the sensations of an important number of persons, needs a rigorous environment, and a suitable computer tool with session organization, data collection and storage, and result computation.

Today sensory analysis is an essential technique. Even if the main application domain is the food industry, no modern commercial approach can miss the input of this irreplaceable instrument, wich is often linked with consumer tests, whatever the nature of the product. The sensory characters of a product and / or its presentation must be taken in account right at the development stage, and be followed during production to guarantee the quality and the success of the product.....